What traditional thinkers overlooked is how quickly of adoption. From limited pilots, the industry has seen exponential expansion across emerging market.

An important finding emerges from our reporting: what thrived previously rarely succeeds currently or in the future.

Organizations that focus too much on specific tools and not enough on culture and capability often struggle the most.

Over the last 18 months, organizations pivoted noticeably because of competitive pressure. These changes demonstrates the importance of staying competitive in a fast-changing competitive arena.

Key Insights

• The shift toward AI marks a major change in the way teams develop solutions.
• The complexity of contemporary platforms demands new skills from development groups.
• Success relies less on individual technologies and increasingly requires team capability.